GDPR Compliance

Last updated: September 2, 2025

GDPR Compliance Notice

1. Our Commitment to Data Privacy

Swiss View Wire (“we”, “our”, “us”), headquartered in Zürich, Switzerland, processes personal data in accordance with the General Data Protection Regulation (EU) 2016/679 (GDPR) for readers and subscribers in the European Economic Area (EEA).

Switzerland benefits from an EU adequacy decision, and we apply GDPR-standard safeguards to ensure data is handled lawfully and transparently.

2. Scope

This notice applies to any EU/EEA individual who interacts with:

  • Our website: swissviewwire.com
  • Newsletter and membership registration
  • Reader submissions and inquiries
  • Contact forms and support requests

3. Legal Bases for Processing

We rely on these GDPR legal bases:

  • Consent – for newsletters, non-essential cookies, and optional member surveys
  • Contract – to provide member-only content and process subscription payments
  • Legal obligation – for accounting, tax, and compliance reporting
  • Legitimate interest – to improve site performance, maintain security, and understand aggregated readership trends

4. Your Rights Under GDPR

As an EU/EEA data subject, you have the right to:

  • Access your personal data
  • Rectify inaccurate or incomplete information
  • Erase data (“right to be forgotten”)
  • Restrict or object to processing
  • Data portability – receive your data in a structured, machine-readable format

5. Data Transfers

Personal data is stored on secure servers in Switzerland. Under the EU–Swiss adequacy decision, transfers between Switzerland and the EU/EEA are permitted without additional safeguards.

6. Data Retention

We retain personal data only as long as needed for the purposes collected, including:

  • Membership records: 5 years after last activity
  • Newsletter subscriptions: until opt-out or withdrawal of consent
  • Support correspondence: 2 years after last interaction
  • Marketing consents: 12 months

7. Data Protection Contact

Our Data Protection Officer oversees GDPR compliance:

📩 Data Protection Officer
📧 info@swissviewwire.com

8. Supervisory Authority

If you believe your GDPR rights have not been respected, you may lodge a complaint with your national Data Protection Authority or with the Swiss Federal Data Protection and Information Commissioner.

9. Updates to This Notice

We may update this notice periodically. The “Last updated” date above will reflect any revisions. Continued use of our services after updates constitutes acceptance.